Club Noir...
By Brendan Tavian (Owner/Operator/DREAMER)
My name’s Brendan Tavian. I’m 27, born and raised in the Detroit suburbs, and still out here hustling as a part-time mailboy. That job’s been good to me but I over time I couldn't shake the growing feeling of "this ain't my career dude." So instead of hunting for a job that fit my schedule, I followed my gut (I guess literally too) and built something around what I already loved: good, honest, crave-worthy food. Club Noir is my ghost kitchen project, serving the late-night crowd in Midland, Michigan. I do fast food classics the way they should be done: cheeseburgers, chicken sandwiches, fries, boneless wings the freakin' food that hits when it’s past 10PM and you’re too tired (or too cozy) to cook. All while pushing the edge of the industry, using only biodegradable packaging and no seed oils in my fryers.
The idea came from something simple: why are there no good food options after maybe say 9PM?
Seriously, what are third shift workers, night owls, or hopeless Love Island binge-watchers like me supposed to do when the cravings hit and the drive-thrus are soul-crushing? That’s where Club Noir comes in. A clean, futuristic food joint — think retro diner meets Tomorrowland, only...digitally, for now! With a vibe you can feel even if you can’t walk into it. It’s not a restaurant. It’s an experience that finds you, wherever you are.
Intended for: the "space cadet" (if you know what I mean), the college kids, the night shift grinders, the party crowd, the ones who just want something better than a soggy drive-thru cheeseburger.
Getting it off the ground? Honestly, it was a blast. I had the ideas, the recipes, and just enough startup juice thanks to some credit cards and a little bit of Bitcoin magic. The hardest part was probably trying not to eat my own product every night.
One of the best parts? Testing my burgers at late-night get-togethers with friends. Watching someone take that first bite and light up? That’s the kind of feedback no spreadsheet can give you.
And this is just the start.
Club Noir is here to feed the night.
So next time it’s late and you’re snacky? Your secret is safe with me.
Skip the drive-thru. Tap in with us. Get the app on the google store or apple play.
We’re not on Main Street.
We’re in your phone, your cravings, and your future.
Welcome to Club Noir.